DON'T SENSATIONALIZE HEALTH ISSUES-HEALTH DIRECTOR WARNS MEDIA

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The media have been urged to avoid sensationalism and present accurate information when reporting especially on the outbreak of diseases. 

The Ashanti Regional Director of Health, Dr. Alexis Nang-Beifubah who gave the advice also appealed to the media to grant the health directorate some time to educate the public on critical health issues. 

The Regional Health Director was addressing health officials from the 30 metropolitan, municipal and district Health directors as well as other health partners at the 2015 Annual Performance Review Meeting of the Ashanti Regional Health directorate in Kumasi. 

Dr. Nang-Beifubah explained that although the media play a critical role in the overall health delivery value chain, the excesses in their reportage negatively affect the directorate’s information management on pertinent health issues such as disease outbreak. 

Dr. Nang-Beifubah therefore urged the media to desist from sensationalizing health issues and rather focus on public education to take responsibility for their general health.  

 The Regional Health Director enumerated chalked in 2015 despite financial and logistical challenges. 

They included outreaches for over one thousand beneficiaries in the Asokore Mampong, Ejura and Atwima Mponua districts with focus on general medicine, dental, eye and ENT services. 

Others included sensitization programs on mental health in 29 out of 30 districts in the region, attainment of national immunization program targets, as well as the institution of innovative measures such as Sunday health services and Tele-medicine which helped to bring health care providers closer to their clients. 

Dr. Nang-Beifubah attributed the successes to the commitment and selfless efforts of both public and private health officials across the region as well as support from its local and international development partners. 

Mr. Nang-Beifubah challenged participants at the annual review meeting to brainstorm relevant ideas to enable the directorate to achieve all the targets set in its integrated health program for 2016.


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